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There are always creative people in a car company who want to try and do things that are off the radar, possibly off the wall but certainly off the product plan. And I think that’s always been the case at Jaguar. When I started there in 1978, the styling department worked out of a building called Experimental (which was where the X in the XK name originated from). In the early Fifties this changed into the Competition Shop which two decades later became the studio.